Description
Job Summary
The Product Marketing Senior Associate is responsible for developing executing and managing multiple digital marketing campaigns to support key Business Banking initiatives with a specific focus on campaign management for new product launches.
Serving as the campaign manager this role partners closely with strategy teams cross-functional execution partners and internal/external agencies to deliver best-in-class end-to-end client experiences across email ads and landing pages. The role ensures campaigns are on-strategy on time and within budget. This role manages the campaign execution and controls process end-to-end coordinating workflows approvals and reviews to ensure compliant delivery.
Job Responsibilities
Required qualifications capabilities and skills
Preferred qualifications capabilities and skills
Analytical thinker who enjoys the challenge of trying new things and embraces change.
Willingness to challenge the status quo and drive process improvements identifying opportunities to streamline execution and strengthen controls.
Comfortable building presentations and delivering updates to key stakeholders.
Required Experience:
Senior IC
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